You noticed that engagement drops significantly after introducing ads in the Facebook Dating app. What would you do?

Framework

Read this framework to learn how to structure your answer and guide your thought process.

Meta Analytical Thinking

A framework to help you synthesize a key tradeoff based on a pros and cons analysis of a given change.

Review these answers to increase your performance with this type of question.

Meta Analytical Thinking Trade-Offs

Master PM interviews: diagnose odd metrics, run smart A/B tests, and choose trade-offs with a clear framework—using a Zoom case to guide you.

Meta Analytical Thinking Trade-Offs

How do you decide between showing a friend's fundraiser or a social event the friend is attending in Facebook's notifications feature?