How do you decide whether to show ads in Instagram Reels?
Meta
Interview Questions
Analytical Thinking / Trade-Offs
Engagement in Instagram Stories has increased, but Posts engagement has decreased. What would you do?
How would you decide if there is a need for a new reaction in Facebook Newsfeed?
How do you decide whether to autoplay by default or not on Facebook Newsfeed?
As a PM of Reels, you noticed that the number of Reels created per day has increased, but the number of Newsfeed posts has decreased during the same time interval. What do you do?
How would you prioritize between displaying a PYMK post or a Live content post on Facebook News?
Imagine you are the PM of Facebook Pages. You launched a new feature and noticed that this causes Pages DAU to increase but Newsfeed DAU to decrease. What would you do?
How would you decide whether to have stories expire every hour or every 24 hours on Instagram?
You are the PM of Facebook Signup. What do you think about removing the profile picture as a requirement to sign up?
How would you decide to launch Facebook Stories?
How do you decide whether to enable auto-play for Facebook Newsfeed videos?
To help launch Instagram Stories, it is suggested to show an Instagram Story sponsored ad instead of PYMK on the Newsfeed. How do you evaluate this idea?