Decide How to Launch a New Email Campaign
Generic
Interview Coaching Videos
Execution / Product Testing
Uber Eats sends out email campaigns every Friday night. The content is about the restaurants around you, and the test results are good so far. Now, the PM wants to add a grocery section to the emails. How would you measure the success of this campaign? How do you decide whether to launch the new campaign or not?
How would you pick the best route to beta-test a self-driving car?
Describe how we can assure supply during a surge pricing event. How do we know whether we have too much of an incentive for drivers to join or too little?
How would you test the LinkedIn People You May Know feature?
Product Testing
A framework to explain how you would test a feature.
How would you test LinkedIn’s ‘People You May Know’ feature?
This execution question checks to see if you can identify which aspects of a feature to test and which techniques to use.

